Fat bastard Wine Company Continues Unwavering Support of Breast Cancer
Research and EducationSeattle -

SEATTLE -- Goal to Raise $50,000 in Third Consecutive Year of the Breast
Cancer Donation Program Continuing its steadfast commitment to raising
money for breast cancer research and education for the past three years,
Click Wine Group today announced the company will donate a portion of
the proceeds from each bottle of Fat bastard wines sold during September
and October 2005 to aid in finding a cure for breast cancer. October is
National Breast Cancer awareness month and for the third consecutive
year consumers can purchase Fat bastard wines knowing that a portion of
the proceeds will go to help fight such a devastating disease. Click
Wine Group has already raised $100,000 for the cause and will add to
that impressive figure later this year by donating 25 cents for every
bottle of Fat bastard sold both in restaurants and retail locations, up
to $50,000, during the months of September and October 2005. For the
donation period, Fat bastard wines will be easy to spot on the shelf
wearing the special "Increasing Awareness" necker with an attached pink
ribbon pin for consumers to wear and display their support for this
significant cause. Fat bastard enjoys great sales success and, to that
end, has been named one of the Hot Brands of 2004 by Impact magazine.
"All women are at risk for developing breast cancer, even those with no
family history of the disease. This cancer is the second leading cause
of death in women. However, when it's detected early, the survival rate
increases dramatically," said Linda Gainer, Vice President of External
Affairs and Communication at Fred Hutchinson Cancer Research Center.
"It's the generosity of companies like Click Wine Group that makes it
possible for organizations such as ours to continue the research into
better ways to diagnose, treat and prevent this life-threatening
disease." Peter Click, Co-owner of Fat bastard and Founder and CEO of
Click Wine Group, chose to earmark proceeds for breast cancer because
it's such a common and widespread disease one that touches the lives of
so many people. "Breast cancer does not discriminate, it reaches women
both young and old and I hope in my lifetime we find a cure for this
awful disease," said Click. "Together with the many consumers of Fat
bastard wine, we're honored to support this important cause for three
years running. We look forward to continuing to raise awareness and
funds to support research, prevention, and education at both a local and
national level." Fat bastard Wines Make Heavy Impact Fat bastard
continues to grow in popularity with consumers, making it one of the top
selling French wines in the United States. Since its launch in the
United States in 1998, Fat bastard sales reflect steady annual growth.
This is a compliment to Fat bastard's consistent high-quality, fun and
memorable name and consumer friendly packaging. The Fat bastard wine
collection is made up of Chardonnay, Shiraz, Merlot, Sauvignon Blanc and
Grand Reserve (Shiraz and Mourvedre blend). For more information on Fat
bastard National Breast Cancer Awareness program, Fat bastard wines or
Click Wine Group, please visit www.fatbastard.com,
www.clickwinegroup.com or call toll-free 1-800-859-0689. For additional
information on Fred Hutchinson Cancer Research Center, please visit
www.fhcrc.org Source: Click Wine Group CONTACT: Tracy Clifton,
+1-415-904-1070, or tclifton@charlescomm.com, or Kimberly Charles,
+1-415-701-9463

knowledge is power - growing old is mandatory - growing wise is optional    
"Many more men die with prostate cancer than of it. Growing old is
invariably fatal. Prostate cancer is only sometimes so."
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